Mobility

Transport for London, ViaVan partner on demand-response bus service

Posted on February 21, 2019

ViaVan's technology directs passengers to a nearby “virtual bus stop” for pick-up and drop-off. Photo: ViaVan
ViaVan's technology directs passengers to a nearby “virtual bus stop” for pick-up and drop-off. Photo: ViaVan

Transport for London (TfL) awarded a contract to ViaVan for a one-year demand-responsive bus pilot in the borough of Sutton.

The service will be operated in collaboration with Go-Ahead London and will use dynamically routed, on-demand buses to create an inexpensive and eco-friendly transport option. This provides an alternative to private car ownership and single-occupancy vehicle trips, part of the Mayor’s initiative to reduce congestion in London and achieve 80% of all journeys by public transport, cycling or walking by 2041.

Using a mobile app, passengers will select their pick-up and drop-off location to book a ride in a unified fleet of vehicles that seat up to 14 passengers. ViaVan’s advanced algorithms enable multiple riders to seamlessly share a single vehicle. The technology directs passengers to a nearby “virtual bus stop” for pick-up and drop-off, and dynamically routes the vehicle in real-time, allowing for quick and efficient shared trips without lengthy detours, or inconvenient fixed routes and schedules.

ViaVan is the European joint venture between U.S.-based Via and Mercedes-Benz Vans. The project with TfL marks the company’s seventh deployment in the UK having provided more than 5 million rides in the region.

Sutton has some of the highest private vehicle usage rates in London, as 71% of households have access to a car, alongside low public transit connectivity, ranking in the bottom 20% of PTAL scores, or Public Transit Accessibility Levels.

The one-year pilot is expected to launch this spring. The service will operate seven days a week, and rides will be cashless, paid for with a credit card directly through the app. TfL Freedom Pass holders will be entitled to a fare waiver.

View comments or post a comment on this story. (0 Comments)

More News

Report finds on-demand transportation can boost public transit usage

For the report, “On-Demand Transit Can Unlock Urban Mobility,” the BCG researchers analyzed four services in the U.S. and Germany.

Via, partners launch 'VetRides' on-demand program in D.C.

The program is aimed at supporting veterans as they re-engage with the community and the workforce.

San Francisco MTA to add 4,000 e-bikes throughout city

The new e-bikes will work as "hybrids" that can be docked at stations but also locked to bike racks around the city.

Brussels taps Vianova to provide data analytics platform for mobility

The platform will enable Brussels Mobility to facilitate the integration, comparison, and analysis of data and to monitor compliance with its regulation requirements.

Bay Area coalition looks to reduce traffic, champion mobility options

A key component of the TDM Coalition will be promoting solutions that provide financial rewards to commuters not to drive alone or to leave their car at home altogether.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation