SORTA, Adsposure Partner to Enhance Rider Experience

Over the 10-year contract period, Adsposure will invest more than $3 million dollars toward the purchase and installation of 400 new benches and 205 new shelters along Cincinnati Metro bus routes.

by METRO Staff

July 7, 2020

SORTA, Adsposure Partner to Enhance Rider Experience — The new structures, along with SORTA’s existing 55 shelters and 50 advertising benches, will be solely managed by Adsposure.
Credit:
SORTA

1 min to read

Adsposure has announced an expansion of their partnership with the Southwest Ohio Regional Transit Authority (SORTA), who owns and operates Cincinnati Metro.

Over the 10-year contract period, Adsposure will invest more than $3 million dollars toward the purchase and installation of 400 new benches and 205 new shelters along Cincinnati Metro bus routes. An additional $5 million investment will be used for services including repairs, maintenance, and cleaning. The partnership will also bring about countless new advertising options for local, regional, and national businesses, while offering a much-needed service to Metro riders.

The new structures, along with SORTA’s existing 55 shelters and 50 advertising benches, will be solely managed by Adsposure. Adsposure will be responsible for monthly cleaning, upkeep, and all ongoing maintenance to ensure the best possible experience for riders.

Adsposure’s partnership with SORTA to bring new shelters and benches to bus stops is the first of its kind for the Cincinnati-based company. Adsposure currently manages transit advertising for Des Moines, Fort Worth, Kansas City, Lexington, Nashville, Northern Kentucky, and San Antonio.

Topics:SORTA advertising revenue generation bus stops Bus Management

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