ElDorado National-Kansas debuts new logo
The cutaway bus manufacturer revealed a new streamlined logo this week, which drops National-Kansas in favor of simply ElDorado.
ElDorado
REV Group announced this week that bus manufacturer ElDorado National-Kansas has a new logo.
The new streamlined logo's new color palette matches the REV family brands. REV announced that the steel gray represents ElDorado's culture of strength, deep red represents the passion for quality products, and the horizon line represents new horizons for ElDorado. They also removed "National-Kansas" from the new logo, though the company insists that the actual business has not changed.
ElDorado National-Kansas, a subsidiary of a subsidiary of REV Group, manufactures light and medium-duty commercial buses for public transit, paratransit, airport, parking, hotel/resort, group tour, assisted living, church and university transportation markets. They are best known for their cutaway buses. which are the flagship of the Commercial REV Bus Brands. All vehicles are produced in the company's facility in Salina, Kan.
The new ElDorado logo can be found along with all of the other REV brand names and product samples at select 2016 Nascar Xfinity Series races and the Phoenix Grand Prix on April 2.
More Management
TransDASH Summit Focuses on Measuring What Matters in Transit
Transit agencies unveil a national performance platform designed to benchmark customer experience, safety, community value, and other outcomes.
Read More →
Jacksonville’s NAVI Project Charts a New Course for Autonomous Public Transportation
Through its NAVI program, JTA is showing how autonomous vehicles, intelligent infrastructure, and coordinated operations can work together to deliver everyday public transportation.
Read More →
FRA Announces $5.3B in Rail Investments, Including $2B for Amtrak
Funding will support grade-crossing improvements, infrastructure upgrades, and new Amtrak equipment in 23 states.
Read More →
Finding the ‘Happy Medium’: Optimizing Maintenance Without Sacrificing Reliability
The key to maintenance optimization isn’t doing less work—it’s doing the right work at the right time on the right assets.
Read More →
People Movement: MARTA Drops Interim Tag on GM/CEO Hunt and More
In this edition, METRO covers recent appointments and announcements at the FMCSA, HDR, SilverRide, and more, showcasing the individuals helping to shape the future of transportation.
Read More →
VIA Metropolitan Transit Reports 2 Million More Passenger Trips as Better Bus Plan Gains Momentum
San Antonio's transit agency said accelerated service improvements are driving ridership growth, offering another example of how increased frequency and workforce investments can translate into stronger transit performance.
Read More →
ABAF Study Reveals Growing Insurance Crisis for Motorcoach Operators
Preliminary findings show 98% of operators faced premium increases over the past five years, while shrinking insurer participation is putting added pressure on businesses and customers.
Read More →
PSTA Modernizes Workforce Management with Digital Bidding System
The award-winning Workforce Transit Modernization project replaced paper bidding with a transparent digital platform, cutting administrative effort while improving access for operators.
Read More →
Chicago to Host Public Transportation's Biggest Gathering at APTA TRANSform & EXPO 2026
North America’s largest public transportation gathering returns to Chicago, connecting transit decision-makers with the technologies, ideas, and partnerships driving the industry forward.
Read More →
New Tricks for Old Bureaucracies: Joshua Schank on Making Transit Innovation Stick
Former LA Metro Chief Innovation Officer Joshua Schank discusses why good ideas aren't enough, how transit agencies can overcome resistance to change, and why today's challenges demand more innovation.
Read More →