Moovit adds augmented reality to app to boost accessibility of transit
Developed based on user feedback, the app will display digital directions on top of real-world images and help point the way for users to easily get to their destination.


Mobility as a Service (MaaS) solutions company Moovit announced the beta release of Way Finder, a feature that leverages augmented reality (AR) to better locate stops and stations and increase users’ confidence while using public transit.
Developed based on user feedback, Moovit is using the power of AR to display digital directions on top of real-world images and help point the way for users to easily get to their destination.
Commuters that aren’t intuitive with directions may often find themselves walking the wrong way at first when navigating an unfamiliar place, like when exiting the subway. Many people simply find themselves at the wrong bus stop on the other side of the street.
Such was the case with a loyal Moovit user who left her feedback on a humorous Facebook page, garnering lots of attention: “A feature that I need for Moovit: Cross the street, stupid. This isn’t the right side.” Taking this feedback seriously during Moovit’s 24-hour hackathon, dubbed Moovithon, Moovit developers created the beginnings of Way Finder.
Now rolling out to iOS users around the globe, Way Finder places digital directions and signs on top of the camera view to make it even easier to locate correct bus stops, subway entrances, and overall extra guidance. Future capabilities include pointing users toward taxi pick-up points and shared scooter locations.
Using Way Finder is easy. Once a user inputs a destination and selects a Suggested Route, they then:
Tap on the “Navigate” button to start Live Directions
Tap on the blue Way Finder button
Hold the phone up to the surrounding environment and Way Finder will begin
In Way Finder mode, the top half of the screen displays icons, and signs overlaid on a live camera view, with left and right turn arrows to indicate direction. The bottom half of the screen shows where a user is on the map from a bird’s eye view. When the phone is faced down, the screen will switch to map view only.
Moovit utilizes several layers of guidance, empowering users to get to their destination with confidence and peace of mind. Once a user selects a route, they can click on “Navigate” to enter the Live Directions screen where they will be provided with step-by-step navigational instructions. Users can choose to turn on “Get off alerts,” to be notified before it’s time to get off at the bus or train stop. Now, with Way Finder, users will be able to better orient themselves when looking for their stop or station.
More Technology

ETA CEO John Maglio on Transit Technology, Innovation, and Building Agency Trust
ETA founder and CEO John Maglio explores the evolution of transit technology, the importance of reliable systems, and how stronger partnerships can help agencies improve operations and the passenger experience.
Read More →
Lextran, Via Team for On Demand, HDR to Work on Twin Cities BRT, and More
In METRO's latest installment, we also take a look at recent news from Keolis, Complete Coach Works, Anchor Transportation, and more partnerships making headlines across the transportation sector.
Read More →
Caltrain’s Electrification Drives a New Era of Ridership Growth
The railroad’s shift to electric service has brought more frequent trains, stronger customer satisfaction, and increased ridership, earning it APTA’s Outstanding Public Transportation System award.
Read More →
Video Surveillance in Public Transit: What Riders Really Think
As video surveillance gains public acceptance, new research from Axis Communications reveals what transit riders expect from agencies when it comes to safety, privacy, and AI.
Read More →
New York MTA Launches Historic $1.9B Signal, Track Modernization Project
Funded in part by congestion pricing revenue, the project will replace nearly century-old signals along the A and C lines in Brooklyn and Queens.
Read More →
Biz Briefs: New Electric Offering from Alexander Dennis/Volvo, Transdev in Boston, and More
In METRO's latest installment, we also take a look at recent news from STV, WSP, Prevost, and more partnerships making headlines across the transportation sector.
Read More →
Roman Cornell on ABC Companies’ Evolution and the Future of Passenger Transportation
The company’s CEO discusses carrying forward a third-generation family legacy, ABC’s continued evolution in passenger transportation, support for increasingly complex fleets, and how technology and continued investment could help operators improve uptime.
Read More →ETA CEO John Maglio on Transit Technology, Innovation, and Building Agency Trust
ETA founder and CEO John Maglio explores the evolution of transit technology, the importance of reliable systems, and how stronger partnerships can help agencies improve operations and the passenger experience.
Read More →
Frontrunner Bus Group Introduces XF Low-Floor Bus with Enhanced Accessibility
The new mid-sized bus features a full flat-floor design, eight-inch curbside step-in height, and zero-entry rear ramp to improve passenger access and operational flexibility.
Read More →
Building a Flexible Path to Transit Electrification with BAE's John Hroncich
John Hroncich discusses BAE Systems’ modular and scalable approach, lessons learned from decades of real-world operations, and how agencies can identify electrification strategies that fit their fleets.
Read More →