METRO Magazine Logo
MenuMENU
SearchSEARCH

SunLine’s ‘Refueled’ Implementation Plan Charges Ahead

The plan introduces three new services: a commuter service — the 10 Commuter Link; microtransit known as SunRide; and Route 1X the first east-to-west express line.

by METRO Staff
November 4, 2020
SunLine’s ‘Refueled’ Implementation Plan Charges Ahead

SunLine Refueled is an intentional move to better serve existing riders, extend market share, and directly respond to rider survey results.

Credit:

SunLine

2 min to read


Thousand Palms, Calif.’s SunLine Transit Agency is moving forward with its SunLine Refueled initiative — a multi-tiered initiative outlining new services and restructuring all bus routes to fundamentally reinvent, reimagine, and improve SunLine’s transit system.

The plan introduces three new services: a commuter service — the 10 Commuter Link; microtransit known as SunRide; and Route 1X the first east-to-west express line. In addition, SunLine will be consolidating the existing 15 local routes into nine streamlined routes. SunLine Refueled supports the local economy, better meets the transportation needs of the Coachella Valley, will attract new riders, and aids in the recovery from the impacts of the COVID-19 pandemic.

Ad Loading...

SunLine Refueled has been in the works for over three years, but with the onset of COVID-19, it had to be adapted to address new challenges. With a phased implementation, under this new plan, beginning on Jan. 2021 — SunLine will be transitioning back to regular weekday and weekend service at pre-COVID-19 levels of service.

Prior to COVID-19, SunLine experienced an increase in ridership — contrary to the national trend of falling bus ridership. However, with the pandemic came a nearly 67% decrease in daily ridership. SunLine Refueled is an intentional move to better serve existing riders, extend market share, and directly respond to rider survey results which indicated that 71% of participants rank “faster, more direct bus service” as the top priority.

SunLine Refueled is also a response to the fact that the agency’s bus fleet was a mobility lifeline to many essential workers during shelter-at-home orders. It remains essential for members of the community who may also have limited transportation options.

“This is the largest service overhaul in SunLine’s 42 years. This much-needed reimagination of what SunLine looks like will create new connections and opportunities for the countless essential workers and residents of the Coachella Valley who showed us over these last nine months that high quality transit service is vital for a functioning economy and a healthy region,” said Lauren Skiver, CEO/GM.

SunLine looks forward to implementing these new initiatives and better serving the community while upholding the health, safety, and satisfaction of riders.

More New Mobility

Luminator Charts a New Digital Path
Technologyby Alex RomanSeptember 14, 2026

From Hardware to Digital Partner: Luminator Charts Its Next Chapter

CEO Magnus Friberg discusses Luminator’s shift toward becoming a digital partner, the growing importance of software and interoperability, and how AI can help agencies improve operations and passenger experience.

Read More →
Rendering of an Alstom train in a VIA Rail Station
Technologyby Alex RomanSeptember 10, 2026

Biz Briefs: Alstom Lands Canadian Contract, LYT to Supply California TSP, and More

In METRO's latest installment, we take a look at recent news from Complete Coach Works, Beep, FlixBus, and more partnerships making headlines across the transportation sector.

Read More →
A CharterUP branded Holon AV.
Technologyby Alex RomanAugust 28, 2026

CharterUP’s Armir Harris on Technology, AI, and the Future of Group Mobility

In a recent episode of METROspectives, CharterUP Founder/CEO Armir Harris discussed the company’s evolution from an online charter bus marketplace into a technology platform supporting public- and private-sector mobility and much more.

Read More →
Ad Loading...
The Future Hits the Road
Technologyby Alex RomanAugust 17, 2026

Jacksonville’s NAVI Project Charts a New Course for Autonomous Public Transportation

Through its NAVI program, JTA is showing how autonomous vehicles, intelligent infrastructure, and coordinated operations can work together to deliver everyday public transportation.

Read More →
Luminator software product example
Technologyby Staff and News ReportsAugust 14, 2026

Biz Briefs: Luminator Marks Milestone and More

From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.

Read More →
An LA Metro bus and railcar.
New Mobilityby Alex RomanAugust 7, 2026

New Tricks for Old Bureaucracies: Joshua Schank on Making Transit Innovation Stick

Former LA Metro Chief Innovation Officer Joshua Schank discusses why good ideas aren't enough, how transit agencies can overcome resistance to change, and why today's challenges demand more innovation.

Read More →
Ad Loading...
Innovative Solutions Awards: DART, Kuba Pay Launch Next-Gen Fare Payment
Technologyby Alex RomanAugust 5, 2026

How DART's GoPass Is Redefining Regional Mobility

Serving 14 transit agencies, GoPass simplifies multimodal travel by allowing riders to plan, pay for, and manage an entire trip through one app.

Read More →
An OCTA ZEB.
Technologyby Alex RomanJuly 31, 2026

Biz Briefs: OCTA Taps Clean Energy for Hydrogen Station, Stadler to Supply Via Rail Vehicles, and More

From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.

Read More →
A CharterUP branded Holon AV.
New Mobilityby Alex RomanJuly 31, 2026

CharterUP Expands Into New Mobility and Autonomous Transportation

Vice President of New Mobility Stephen Joos discusses how CharterUP is leveraging its nationwide transportation network, technology platform, and autonomous vehicle partnerships to expand into workforce mobility, campus shuttles, and transit solutions.

Read More →
Ad Loading...
Driving Change: Award Winners Redefine Industry Standards
Technologyby Staff and News ReportsJuly 29, 2026

METRO Magazine Announces 2026 Innovative Solutions Awards Winners

Projects Recognized for Advancing Mobility Through Technology, Accessibility, Workforce Innovation, and Operational Excellence

Read More →