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Newsby StaffApril 26, 2011

Charlotte Area Transit System taps Titan for bus, rail ads

Had not allowed advertising on its vehicles for over 10 years prior to this award so this is an exciting development in the Charlotte advertising market.

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Newsby StaffDecember 21, 2010

Innovative ads bring in revenue for Caltrain

Two types of outdoor advertising, train wraps and station saturation, have brought in approximately $100,000 this fiscal year.

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ArticlesSeptember 9, 2010

Tips for Landing Motorcoach Contracts

Anyone can submit a bid on a contract proposal, but what can coach operators do to make sure their name is at the top of the short list every time? METRO offers for tips on managing contracts with corporate, university and government clients.

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Newsby StaffSeptember 8, 2010

San Francisco reconsiders banning guns in transit ads

The city recently suspended a policy banning firearms in advertisements on public transportation. The poster promotes the 25th annual Gun Rights Policy Conference in Burlingame, south of San Francisco.

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Newsby StaffAugust 10, 2010

N.Y. MTA will run controversial anti-mosque ad on buses

The controversial ad was designed, paid for, and presented to the MTA a month ago, but the MTA refused to approve the campaign, so the ad's sponsors filed suit.

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Newsby StaffFebruary 12, 2010

Phoenix Metro wraps first train

The Metro board of directors amended the agency advertising policy to permit sales of vehicle wraps, vehicle floor decals, station wraps and station display case advertising in July 2009.

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Newsby StaffFebruary 9, 2010

DART taps Concussion for ad, marketing services

Company also agency of record for the Fort Worth Transportation Authority (The T) and Denton County Transportation Authority.

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Newsby StaffJanuary 6, 2010

Calif.'s NCTD to consider naming rights

Agency may create an advertising policy that sells naming rights of its train stations.

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Newsby StaffDecember 10, 2009

Chicago approves ad contract, DBE program

Under the terms of the print agreement, CTA is guaranteed a minimum of $80 million or 62.5 percent to 63.5 percent of net advertising receipts, whichever is greater, from print advertising over the next five years.

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Newsby StaffAugust 26, 2009

METRO Briefs

Detroit may lay off 113 bus drivers. MBTA defends railroad right-of-way licenses. Suspended Iowa driver returns to work.

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