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Newsby StaffAugust 12, 2011

L.A. transit advertiser to remove 6,000 bus benches

The city did not renew its contract with Norman Bench Advertising, which recently came under fire from officials for not disclosing how many benches it has and how much money it gets from displaying ads on them.

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Newsby StaffAugust 12, 2011

Pittsburgh agency loses appeal over ads

The case has cost the authority more than $230,000, based on the agency's response to an ACLU Right to Know request in September 2009. If the agency does not appeal the case further or loses the appeal, it would end up paying the plaintiff's legal costs, which were more than $300,000 at the end of the district court trial.

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Newsby StaffAugust 11, 2011

Chicago Transit taps IMG for sponsorship, naming rights

It is estimated that it will take IMG six months to one year to identify, evaluate and solicit sponsorship proposals for CTA's assets.

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Newsby StaffAugust 2, 2011

King County Metro refuses to run public health ad

Agency’s new policy, created after a controversy involving an ad which sparked a face-off between pro-Israeli and pro-Palestinian groups, prohibits ads that express a viewpoint on economic, political, religious or social issues.

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Articlesby Nicole SchlosserApril 26, 2011

Valley Metro music video campaign educates, entertains riders

Valley Metro's online music video campaign, "Valley Metro Notes," consists of 11 songs from six local bands, showing in an entertaining way how to use the transit system. The campaign is geared toward high school, college students and older, with the caveat of not alienating any other demographic.

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Newsby StaffApril 26, 2011

Charlotte Area Transit System taps Titan for bus, rail ads

Had not allowed advertising on its vehicles for over 10 years prior to this award so this is an exciting development in the Charlotte advertising market.

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Newsby StaffDecember 21, 2010

Innovative ads bring in revenue for Caltrain

Two types of outdoor advertising, train wraps and station saturation, have brought in approximately $100,000 this fiscal year.

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Newsby StaffNovember 2, 2010

Titan, DART renew advertising contract

As part of the new deal, DART and Titan will be introducing new media formats, including "Station Dominations," "Bus Headliners" and "Michelangelos" — media featured on the ceilings of buses — to the system.

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ArticlesSeptember 9, 2010

Tips for Landing Motorcoach Contracts

Anyone can submit a bid on a contract proposal, but what can coach operators do to make sure their name is at the top of the short list every time? METRO offers for tips on managing contracts with corporate, university and government clients.

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Newsby StaffSeptember 8, 2010

San Francisco reconsiders banning guns in transit ads

The city recently suspended a policy banning firearms in advertisements on public transportation. The poster promotes the 25th annual Gun Rights Policy Conference in Burlingame, south of San Francisco.

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