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SEARCHThe CTA will test the eight displays installed at the station for durability, placement and customer feedback over the next 30 days before moving forward with its gradual installation at the remaining 143 rail stations.
Mayor Richard M. Daley and Chicago Transit Authority (CTA) announced the installation of the agency’s first digital advertising displays along its rail system, on Thursday.
The 47th Street Red Line station is the first CTA station to be equipped with the digital advertising displays, which also will feature next train arrival and other service information and generate more than $100 million in revenue over the next 10 years.
The CTA will test the eight displays installed at the station for durability, placement and customer feedback over the next 30 days before moving forward with its gradual installation at the remaining 143 rail stations.
Under the terms of the agreement, Titan Outdoor will be responsible for the design, purchase, installation, maintenance and repair of more than 1,500 digital displays installed on 100 buses and at all 144 rail stations. There is no upfront cost to the CTA.
The new bridge will begin carrying passenger trains on March 16, replacing a 116-year-old swing bridge that has long caused delays.
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The procurement advances the agency's broader efforts to modernize its rail fleet and position Regional Rail for long-term improvement.
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The firm will lead the Tier 2 environmental review program for the Coachella Valley Rail Corridor, including the conceptual and preliminary engineering needed to develop project-level environmental clearance.
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