METRO Magazine Logo
MenuMENU
SearchSEARCH

JTA readies launch of enhanced transportation inititatives

New services include a bus rapid transit line, park-n-ride, and an on-demand shuttle.

November 26, 2018
JTA readies launch of enhanced transportation inititatives

The Jacksonville Transportation Authority is readying the launch of new services, including a bus rapid transit line (vehicle shown), park-n-ride, and an on-demand shuttle. Photo: JTA

2 min to read


The Jacksonville Transportation Authority is readying the launch of new services, including a bus rapid transit line (vehicle shown), park-n-ride, and an on-demand shuttle. Photo: JTA

As part of the Jacksonville Transportation Authority’s (JTA) MOVE initiative, the Florida-based agency is advancing a suite of system enhancements called NEXT (Network of Enhanced and Xpanded Transportation) on Dec. 3, 2018.

NEXT INITIATIVES

Ad Loading...
  • Avenues Walk park-n-ride

  • Nassau Express Select

  • ReadiRide

JTA’s First Coast Flyer bus rapid transit Red Line will operate between Rosa Parks Transit Station and the Beaches with stops at major destinations, including Florida State College Jacksonville South and Downtown Campuses. The Red Line will replace Route 9.

Ad Loading...

The 18.5-mile Red Line nearly doubles the footprint of the existing First Coast Flyer system, connecting more people to jobs, education, healthcare, and entertainment. The Flyer makes fewer stops and offers 10-minute frequency during weekday peak hours and 15-minute frequency in weekday off-peak hours. The Red Line will offer complimentary Wi-Fi, MyJTA mobile ticketing, onboard monitors with real-time news and other information.

Along with the launch of the Red Line, the Avenues Walk Park-n-Ride will open to serve the First Coast Flyer Blue Line. The new park-n-ride will feature parking for 88 vehicles, First Coast Flyer-branded stations, bike racks, totems, ticket vending machines, solar trash and recycling, and energy-efficient LED site lighting.

The second new service is the Nassau Express Select powered by JTA and NassauTRANSIT. The service will operate two trips in the morning and three trips in the afternoon, Monday through Friday. Vehicles will be equipped with complimentary WiFi, USB ports at seats and real-time passenger information via NextBus. All vehicles will have 13 passenger seats and are equipped with wheelchair accessibility.

The third component of the NEXT initiative is ReadiRide, a new, alternative service offered by JTA through a private contractor, Owl Inc. that will replace the community shuttles. ReadiRide will provide affordable, on-demand transportation to customers within five zones. Customers can choose one-way or round-trip rides from a home, business, bus stop, curbside or anywhere in the service area. ReadiRide will operate Monday through Saturday from 6 a.m. to 7 p.m. Customers will schedule trips directly through Owl Inc.

Additionally, as part of the service changes, the Northside, Highlands and Southeast Community Shuttles will be replaced with three fixed routes.
Community outreach specialists are available at the Rosa Parks Transit Station and transit hubs to answer questions and assist customers with all the service changes.

More New Mobility

New Mobilityby StaffJanuary 30, 2026

Chicago's Pace Expands VanGo Mobility Program

The service is a flexible, reservation-based transit service designed to close the first- and last-mile gaps and connect riders to employment for just $5 per day.

Read More →
BusJanuary 22, 2026

Biz Briefs: BART, Uber Launch Partnership and More

Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.

Read More →
SponsoredJanuary 19, 2026

3 New Ways Fleet Software Pays: ROI opportunities for modern fleet managers

Transit agencies depend on safe, reliable vehicles to deliver consistent service. This eBook examines how next-generation fleet software helps agencies move from reactive processes to proactive operations through automated maintenance, real-time safety insights, and integrated data. Learn how fleets are improving uptime, safety outcomes, and operational efficiency.

Read More →
Ad Loading...
Transit signal priority and public transit agencies.
New Mobilityby Alex RomanJanuary 16, 2026

How AI is Redefining Transit Operations and Signal Priority

In a recent episode of METROspectives, LYT CEO Timothy Menard discusses how artificial intelligence, cloud connectivity, and real-time data are transforming traffic management, boosting bus reliability, and enabling system-wide transit optimization across cities.

Read More →
New Mobilityby StaffJanuary 15, 2026

U.S. Transit Trails Global Peers, Transportation for America Report Outlines Path Forward

The analysis finds that a $4.6 trillion investment across all levels of government over 20 years ($230 billion per year) would be required to build, operate, and maintain a transit network that approaches the level of service within a cohort of 17 global cities with world-class transit systems.

Read More →
RailJanuary 15, 2026

Biz Briefs: Alstom Supplying TTC Subways, SilverRide Lands California Contracts, and More

Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.

Read More →
Ad Loading...
Railby Staff and News ReportsJanuary 9, 2026

Biz Briefs: Hitachi Rail, GreenPower, and More

Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.

Read More →
An image of a woman exiting a Via microtransit fane with text reading "How to Scale Microtransit Through Data."
New Mobilityby Elora HaynesJanuary 8, 2026

Microtransit’s Next Chapter: Data, Equity, and Job Access at Scale

Via data shows microtransit boosts job access, equity, and commutes when designed to feed fixed routes, not compete with them.

Read More →
New Mobilityby Alex RomanJanuary 5, 2026

Forest River Working to Redefine Reliability, Responsibility in the Bus Industry

As the transportation landscape continues to evolve in the wake of the pandemic, few manufacturers have faced, or embraced, change as decisively as Forest River Bus.

Read More →
Ad Loading...
Technologyby Staff and News ReportsDecember 24, 2025

Biz Briefs: Electric Paratransit Buses in San Francisco and More

Biz Briefs covers the latest supplier news in the motorcoach and public transit industries.

Read More →