METRO Magazine Logo
MenuMENU
SearchSEARCH

Via Seeing Instant Results with New Canadian Contract

While the new and improved service has only been live for a month and a half, Brant Transit has significantly increased the number of available rides as compared to previous years.

Via Seeing Instant Results with New Canadian Contract

The County of Brant joins more than 650 communities around the world who are using Via’s platform and operations to power their transportation services.

Photo: Via

2 min to read


Via announced that since it took over operations of Canada’s Brant Transit microtransit program in January ridership has doubled and trip times have been dramatically reduced.

While the new and improved service has only been live for a month and a half, Brant Transit has significantly increased the number of available rides as compared to previous years — an accomplishment earned through Via’s expertise in driver management and intelligent trip-routing algorithms, according to the company.

Ad Loading...

The Brant Transit Microtransit Service

The service, which is in partnership with the County of Brant, Ontario, allows anyone in the county to book a ride by app or by calling a dedicated phone number. Via’s flexible algorithms match riders headed in the same direction into one vehicle, creating quick and efficient shared trips that allow citizens to travel anywhere within the county, or between the County of Brant and the City of Brantford.

The new Via-powered Brant Transit app features the following upgrades, all of which are designed to improve the rider and driver experience:

  • Ability to plan ahead: Riders gain the ability to pre-book rides up to 14 days in advance.

  • Real-time ride tracking: See where your driver is, and where you are on your route.

  • Regular reminders: Riders receive reminder notifications the day before, 30 minutes before, and five minutes before the arrival of a scheduled trip.

  • Improved rider-driver communication: Riders can call their driver from the app if they cannot find them — phone numbers will remain secure for both sides. A new “notes” feature allows riders to share additional ride details when booking.

Via’s Reach

The County of Brant joins more than 650 communities around the world who are using Via’s platform and operations to power their transportation services, including in the Niagara Region, York Region Transit, and Durham Region Transit, all some of Canada’s largest on-demand public transit programs.

More New Mobility

frontrunner bus
SponsoredMay 1, 2026

ADA Compliant Transit: Easier, More Dignified Travel for Every Passenger

Today’s riders—and the communities you serve—expect more from public transit. While ADA compliance is required, leading transit agencies know that true accessibility also means delivering dignity, efficiency, and a better rider experience. This whitepaper reveals why forward thinking agencies nationwide choose the Low Floor Frontrunner as their first choice for ADA compliant vehicles—setting a new standard with passenger first design, faster boarding, improved safety, and unmatched operational performance.

Read More →
A Valley Metro bus
Managementby StaffApril 28, 2026

Keolis Contract Extended for Valley Metro's East Valley Fixed-Route Bus Service

Under this extension, Keolis will continue to manage and operate fixed-route bus service across the East Valley, serving communities including Tempe, Mesa, Chandler, Scottsdale, the town of Gilbert, parts of Phoenix, and the Gila River Indian Community.

Read More →
A MOIA/Beep vehicle on the road
New Mobilityby StaffApril 24, 2026

MOIA America Teams with Beep to Grow US Footprint

Through the strategic partnership, MOIA America will provide MOIA’s turnkey autonomous mobility solution. This includes purpose-built, autonomous-ready ID. Buzz vehicles equipped with the self-driving system developed by Mobileye, as well as operator training and enablement.

Read More →
Ad Loading...
A rider looking at a Via map on a smartphone
New Mobilityby StaffApril 6, 2026

NJ TRANSIT Introducing New Microtransit Pilot

The service will offer free connections to major bus stops and park-and-rides, linking customers to NJ TRANSIT’s fixed-route bus network.

Read More →
A new LexRide vehicle for Lextran's on-demand service.
New Mobilityby StaffMarch 31, 2026

Kentucky's Lextran Launches LexRide to Enhance Downtown Mobility

LexRide connects key destinations, including Downtown Lexington, the Distillery District, and the Warehouse Block/National Avenue area, making it easier to explore without worrying about parking, traffic, or multiple rideshare trips.

Read More →
Opening art for Sustabinability Partners Q&A
Zero Emissionsby Alex RomanMarch 25, 2026

Inside EVaaS: A New Model for Airport Fleet Electrification

Sustainability Partners’ Arnold Albiar discusses how a service-based approach is helping airports and public agencies deploy and manage electric fleets more efficiently.

Read More →
Ad Loading...
Officials and community leaders cut a ribbon in front of a Pace On Demand shuttle bus outside Rolling Meadows City Hall to celebrate expanded on-demand transit service in northwest Cook County.
New Mobilityby News/Media ReleaseMarch 9, 2026

Chicago Pace Expand On-Demand Transportation Program

The expanded service builds on Pace’s growing On Demand network and is intended to improve access to destinations such as medical appointments, schools, shopping, employment centers and connections to the regional transit system.

Read More →
A vehicle that will be used for MARTA's Reach mobility program.
New Mobilityby StaffMarch 2, 2026

Atlanta's MARTA Set to Launch New On-Demand Transportation Service

An important part of the authority’s NextGen Bus Network, MARTA Reach will bring transit service directly to the rider’s location and offer a seamless link to the broader rail and bus system.

Read More →
A black and blue HOLON urban autonomous vehicle on a city street.
New Mobilityby Elora HaynesFebruary 26, 2026

CharterUP Moves to Scale Autonomous Shuttle Deployments Through HOLON Partnership

The partnership aims to accelerate the rollout of electric, high-capacity autonomous shuttles for campuses, airports, transit systems, and more.

Read More →
Ad Loading...
Portrait of Joshua Schank, Ph.D., alongside the ACES Mobility Coalition logo.
Managementby StaffFebruary 16, 2026

ACES Mobility Coalition Selects Joshua Schank as New Executive Director

Veteran transportation innovator to lead coalition as it pushes nationwide expansion of shared autonomous mobility.

Read More →