Security and Safety

OLI's new rail safety videos aimed at educating young adults

Posted on November 29, 2017

Screenshot via OLI
Screenshot via OLI

Operation Lifesaver Inc., (OLI) the national rail safety education nonprofit, has released five new videos aimed at educating younger adult audiences on the dangers of being near tracks and trains. The new videos were developed as part of OLI’s ongoing mission to reduce collisions, fatalities and injuries at highway-rail crossings and prevent trespassing on or near railroad tracks. The new materials include two animated videos aimed at risk-taking younger males and three music videos.

OLI Interim President Wende Corcoran said, "These engaging new materials were designed to emphasize our key safety messages with younger adult audiences. We're grateful to our safety partners at the Federal Railroad Administration for providing the funding for these rail safety education tools."



Corcoran said the animated one-minute videos, titled “Time to Wait” and “Hit by a Train,” target males aged 18 to 35, the demographic most likely to be involved in crossing and trespass incidents. The music videos, titled “A Story to Tell,” “You Better be Aware,” and “Operation Lifesaver Rap,” were created as part of a digital advertising campaign during the first U.S. Rail Safety Week, held September 24 to 30.

 

"These new materials are intended to be shared on social media with family, friends, and other safety-minded organizations," said Corcoran. “We urge all of our volunteers and fellow safety advocates to post links to the videos and like, retweet and pin them to help raise awareness — and save lives.”

You Better Be Aware from Operation Lifesaver on Vimeo.

Operation Lifesaver Rap from Operation Lifesaver on Vimeo.

A Story to Tell from Operation Lifesaver on Vimeo.

View comments or post a comment on this story. (0 Comments)

More News

London Underground to test passenger screening to detect knives

Technology works by showing the size, shape and location of any concealed items that block a person’s body heat.

FRA report finds PTC progress continues to be steady

As of June 30, PTC systems were in operation on approximately 50,300 (87%) of the nearly 58,000 route miles required to be equipped by Congress.

SFRTA joins forces with regional help, crisis line to prevent suicides

September marks the start of National Suicide Prevention Week with September 10th spotlighting World Suicide Prevention Day.

TTC pleads guilty, pays fine in case involving death of its employee

In October 2017, Tom Dedes was injured when he was pinned against a truck by the tail swing of a workcar at a TTC rail yard.

Texas A&M adding tech to remotely control autonomous shuttle

Can control vehicle in the event of obstructions, challenging road conditions, sensor malfunction, and difficult or hazardous driving.

See More News

Post a Comment

Post Comment

Comments (0)

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

LCT Magazine

Global Resource For Limousine and Bus Transportation