The campaign showcases the spacious, comfortable seats, and other unique Amtrak amenities and features that can make travel enjoyable again.
The latest in supplier/transit agency news includes partnerships in San Diego, Pennsylvania, Canada, and Chicago.
To kick off the new partnership, IndyGo and Adsposure worked with WNBA Hall of Famer and Owner/Operator of Tea’s Me Café, Tamika Catchings, to create the first of the new format ads that will soon be seen throughout Indianapolis on IndyGo buses.
Intersection’s contract will now run through June 2029 and grants Intersection the right to deploy the transit system’s first-ever digital advertising network.
OUTFRONT QRad is a new content control capability that allows audiences to engage with ads by triggering changes directly on OUTFRONT's Liveboards.
Intersection has been Metro Transit’s advertising partner since 2007.
The network of digital information kiosks and bus shelters will bring the latest technology and real-time transit information to more riders across the region.
Digital advertising has found a place in transit, and while it comes with a set of challenges along the way, agencies are taking advantage of the screen space to better inform riders in real time.
In the face of COVID-19’s impact on transit ridership, this initial phase of “Forward for All” aims to strengthen this trust and pride in the region’s transit system by building awareness of the economic, environmental, and quality of life benefits of public transportation.
In all, Intersection’s network reaches over 50 million people through more than 400,000 digital and static assets nationwide.
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