The IBM commercial on cybersecurity in transit was featured during one of the NFL's biggest weekends.  -  Reprint Courtesy of IBM Corporation ©

The IBM commercial on cybersecurity in transit was featured during one of the NFL's biggest weekends.

Reprint Courtesy of IBM Corporation ©

In case you missed it, IBM ran a commercial highlighting the importance of cybersecurity in transit during the National Football League’s Championship weekend.

The commercial highlights how IBM is protecting enterprises everywhere, from major transit systems to international energy companies, “because the evolving threat landscape shouldn't take your focus away from your evolving business.”

Here’s the spot.

 

For more on METRO’s coverage on the topic, check out a great piece written by Scott Belcher, Terri Belcher, and Brandon Thomas on What Transit Agencies Need to Know About Cyber Risk, here.

Also on the topic, Jim Haring discusses Transit Agency Priorities for Cybersecurity, here, and Scott Belcher and James Grimes talk How Vendors Can Help Transit Improve Cybersecurity, here.

IBM, the IBM logo, and ibm.com are trademarks or registered trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies.  A current list of IBM trademarks is available on the Web at “IBM Copyright and trademark information” at www.ibm.com/legal/copytrade.shtml

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