METRO Magazine Logo
MenuMENU
SearchSEARCH

Motorcoach industry could lose up to $8B due to COVID-19, ABA says

Most recent data shows that nearly 100% of the charter and tour market has stopped operating.

March 17, 2020
Motorcoach industry could lose up to $8B due to COVID-19, ABA says

 

3 min to read


The scheduled service market, providing public transportation service to people traveling between cities and providing needed transportation to rural parts of the country, is down in excess of 50% and continues to drop. Joseph Schweiterman

The American Bus Association (ABA) now estimates the U.S. motorcoach industry will lose nearly than $8 Billion during the next five months.

Ad Loading...

This impact on the industry is a direct result of the Coronavirus (COVID-19) outbreak. The numbers are likely to increase as the suspension of travel continues.

In reviewing the most recent data, prepared by John Dunham & Associates, it appears that nearly 100% of the charter and tour market has stopped operating. This is at a time when that segment of the industry is experiencing its busiest period. In addition, the scheduled service market, providing public transportation service to people traveling between cities and providing needed transportation to rural parts of the country, is down in excess of 50% and continues to drop. These declines are a direct result of the White House and health officials directing Americans to reduce or eliminate nonessential travel. Further, the commuter market, which connects workers to larger urban centers is down more than 60% as of March 16 and continues to drop as employees stop coming into their offices.

The immediate loss of business to the motorcoach and private bus industry during the period of March through early June, nears $4 Billion.

If, as President Trump recently suggested, the current situation lasts well into the summer, August at the latest, the motorcoach industry will lose nearly $8 Billion. Further, it is very unlikely the businesses or transportation network will be able to return to pre COVID-19 levels of operation over the next year.

The motorcoach and private bus industry provides nearly 600 million passenger trips annually, slightly less than U.S. commercial airlines. It is made up of over 3,000 small family owned and operated businesses, many of them multigenerational. These companies provide essential travel services in every part of the country and have often been described “America’s Strategic Transportation Reserve” as they have stepped in to serve people in harm’s way of hurricanes and other natural disasters, and when after 9/11 the airlines were not operating.

Ad Loading...

During this crisis, while buses are parked, the nearly 100,000 employees in the industry are facing layoffs. These include drivers, mechanics, cleaners, and office staff.

The motorcoach and private bus industry needs Congress to step up and ensure the commercial motorcoach remains a vital part of America’s transportation network and fabric, according to the ABA and UMA.

Finally, with the motorcoach charter and tour market virtually at a standstill, the tens of thousands of hotels, attractions, restaurants, theaters, communities, shopping destinations, and other locations where buses take customers, are facing the same situation of layoffs, closures and lost revenue that cannot be recovered.

Therefore, the ABA and the industry as a whole, is asking Congress to put the motorcoaches back on the road by making available grants and “0” interest rate loans to the motorcoach and bus industry, and ensure these monies are available immediately and are easily accessible so these companies can survive.

More Motorcoach

Group announcing BUSES Act
Motorcoachby StaffJune 16, 2026

Bipartisan BUSES Act Seeks Changes to New York City's Bus Idling Enforcement Program

Backed by motorcoach operators, the legislation seeks to balance emissions goals with passenger safety by allowing limited idling for inspections, accessibility needs and extreme weather conditions.

Read More →
Driving Change Through Technology
Technologyby Alex RomanJune 12, 2026

METROspectives: CharterUP CEO Armir Harris on Modernizing Mobility

From digital transformation to evolving customer demands, CharterUP's CEO Armir Harris offers his perspective on the transportation industry's next chapter.

Read More →
A maintenance person with a tablet.
ManagementJune 5, 2026

Reinventing Fleet Maintenance with Real-time Visibility and AI

Transit leaders need to know what needs fixing, where to look, who is responsible, when work is completed, and what it costs without having to chase information across disconnected systems.

Read More →
Ad Loading...
ABA testifies for federal bus regulations

ABA's Ferguson Testifies in Support of BUSES Act, National Standards for Bus Operators

The BUSES Act would create a nationwide framework preventing state and local governments from enforcing bus idling restrictions of less than 15 minutes, a threshold consistent with existing Environmental Protection Agency guidance.

Read More →
frontrunner bus image
SponsoredJune 1, 2026

Low-Floor vs. High-Floor Cutaway vs. Modified Van: How 3 Accessible Minibus Designs Compare

As transit demands evolve, so should your fleet. Download the whitepaper to see how the Low-Floor Frontrunner Minibus compares to traditional options.

Read More →
thumbnail for 2026 METRO Buyer’s Guide & Directory
SponsoredMay 27, 2026

2026 METRO Buyer’s Guide & Directory

Searching for the right vehicles, technology, equipment, or services for your public transit or motorcoach operation? This industry guide brings together manufacturers and suppliers from across the transportation market — all in one place. Download it to connect with the companies that help agencies and operators improve mobility, enhance operations, and move their organizations forward.

Read More →
Ad Loading...
The cover of the ABAF's Motorcoach Census 2025
Motorcoachby StaffMay 20, 2026

ABA Foundation’s 2025 Motorcoach Census Highlights Industry Growth, 77K Jobs

Conducted annually by Tourism Economics, the study found that 1,769 companies operating 49,543 motorcoaches are based in the US, while 122 companies operating 1,425 motorcoaches are located in Canada.

Read More →
Bus manufacturing image from ENC
Busby Staff and News ReportsMay 18, 2026

ENC Lands Additional 10-Bus Order From Academy Bus

The latest purchase brings Academy Bus’ AXESS fleet orders to 35 vehicles as ENC continues expanding its heavy-duty transit lineup.

Read More →
Gavel and measures of justice.

American Bus Association Files Lawsuit Against NYC Over Bus Idling Rules

The lawsuit, filed in the U.S. District Court for the Southern District of New York, challenges the City’s use of its Citizens Air Complaint program.

Read More →
Ad Loading...
Maintenance officials examining a vehicle on a lift.
Managementby Alex RomanMay 8, 2026

Avoiding Mid-Season Breakdowns: A Fleet Readiness Q&A

John Hatman, COO of Master’s Transportation, breaks down the priorities, warning signs and common mistakes fleet managers should address now to stay ahead of summer demand.

Read More →