Cubic, S.F. Muni introduce new revenue management system
The Clipper Card regional system will be the largest in the U.S. once Cubic completes integration across all Bay Area transit operators.
Cubic Transportation Systems Inc., the transportation unit of Cubic Corp., reached a milestone on August 16 when customer San Francisco Municipal Transportation Agency (SFMTA) introduced its new revenue management system for collecting and processing fares on the Municipal Railway (Muni).
The revenue management system, which was previously integrated across Muni's bus operations, is part of the Bay Area-wide Clipper Card regional fare collection system launched in June by the Metropolitan Transportation Commission (MTC). MTC is the regional agency with planning and financing oversight for the Bay Area's two dozen transit operators in nine counties.
Cubic will complete installation at Muni's nine stations by early October, four months ahead of schedule.
The company's ticketing machines add new features for Muni customers, including the ability to buy the regular Clipper Cards preferred by regular riders and the new 90-day Muni Limited Use Ticket designed for visitors and infrequent users.
At the same time that the customer infrastructure is making it easier for Muni customers to ride public transport, Cubic's back-end Nextfare central computer system is collecting the data that gives transit officials better visibility into operational data, which will help Muni management allocate services and resources in sync with customer travel patterns.
The Clipper Card regional system will be the largest in the U.S. once Cubic completes integration across all Bay Area transit operators.
More Bus

Bipartisan BUSES Act Seeks Changes to New York City's Bus Idling Enforcement Program
Backed by motorcoach operators, the legislation seeks to balance emissions goals with passenger safety by allowing limited idling for inspections, accessibility needs and extreme weather conditions.
Read More →
D Line Expansion Fuels Growth Across LA Metro's Rail System
Weekend rail ridership was especially strong, soaring 18% as riders embraced expanded access to jobs, entertainment, dining, and cultural destinations, said the agency. Total system ridership for May, including bus and rail, was 26,966,657.
Read More →
ENC to Deliver Three Clean Diesel Buses to Canada's York Region Transit
Since 2005, City View and ENC have supplied nearly 90 E-Z Rider II buses to YRT.
Read More →
Frontrunner Bus Group Expands with New Massachusetts Headquarters
The significantly larger facility will provide the infrastructure needed to support the company’s growing workforce, advanced technologies, and expanding product line.
Read More →
Joshua Schank on Transportation Innovation, Risk, and the Future of Mobility
In this edition of METROspectives, Joshua Schank discusses lessons from launching LA Metro’s Office of Extraordinary Innovation, the challenges of advancing new mobility technologies, and much more.
Read More →
Reinventing Fleet Maintenance with Real-time Visibility and AI
Transit leaders need to know what needs fixing, where to look, who is responsible, when work is completed, and what it costs without having to chase information across disconnected systems.
Read More →
SamTrans Sets Priorities for Potential Connect Bay Area Revenue
The board-approved framework allocates future funding to maintaining service, rider improvements, equity initiatives, and infrastructure repairs.
Read More →
When Routine Fails: How Public Transit Must Adapt for the World Cup
The 2026 FIFA World Cup will test transit agencies’ ability to manage unpredictable travel patterns, making real-time data and operational flexibility critical to moving millions of visitors efficiently.
Read More →
Photo Highlights from APTA's 2026 Mobility Conference
The photo gallery captures scenes from the conference, including the International Bus Roadeo, exhibit hall activities, the Bus Showcase, and much more.
Read More →
Chicago's NITA Act Moves Into Next Phase as Service Improvements Begin
Rider-focused improvements will begin rolling out across the system immediately as CTA, Metra, and Pace increase service this summer in the six-county region.
Read More →