MENU
SEARCHThe Route Optimization Initiative allows the JTA to overhaul the fixed-bus route system in Jacksonville, a part of a five-year strategic plan to enhance the economic viability of greater Jacksonville.
The Fla.-based Jacksonville Transportation Authority’s (JTA) board of directors approved the Route Optimization Standards and Service Changes plan, a major step in transforming bus travel in Jacksonville.
The Route Optimization Initiative (ROI) allows the JTA to overhaul the fixed-bus route system in Jacksonville, a part of a five-year strategic plan to enhance the economic viability of greater Jacksonville.
“Board approval of ROI is the step needed to officially make changes to meet the demands of 21st Century commuters and occasional choice riders who want to get where they are going quickly, safely and efficiently,” said JTA CEO Nathaniel P. Ford Sr. “Route Optimization redesigns the authority’s bus and Community Shuttle service to make them more appealing to current and potential riders. This is great news for Northeast Florida.”
The JTA Route Optimization Initiative (ROI) will improve the customer experience by:
Providing reliable, on-time service.
Increasing bus service frequency.
Renaming routes.
Extending hours of operation.
Implementing a new signage program.
Offering Real-time passenger information.
Creating more direct routes.
The new routes, schedules and real-time passenger information application (mobile app) will be launched in December.
As part of the initiative, the JTA is adopting a simpler and easy to use naming system to align with the standards of the transit industry. The redesign will also feature new signage and bus shelter amenity improvements. In addition, some bus stops will be eliminated and others relocated.
In METRO's latest installment, we take a look at the latest news from SilverRide, Complete Coach Works, and more.
Read More →
In Part 2 of a two-part conversation, AC Transit’s director of maintenance joins co-hosts Alex Roman and Mark Hollenbeck to discuss his maintenance team’s work with various types of vehicle, training, augmented reality, and more.
Read More →
John Hatman, COO of Master’s Transportation, breaks down the priorities, warning signs and common mistakes fleet managers should address now to stay ahead of summer demand.
Read More →
Up until now, this feature was only available when using a SEPTA Key card.
Read More →
Construction on all four stations is beginning now and is anticipated to be completed by spring 2028.
Read More →
The beginning of the final BRT segment advances construction across all five segments, reflecting steady progress toward shorter travel times, improved accessibility, and a more dependable connection to jobs, businesses, and community destinations.
Read More →
The changes are designed to reduce overall travel time, shorten wait times, and get customers to their destinations more quickly.
Read More →
The visit is part of the SF Fed's ongoing engagement with major employers and industries across Southern California and, more broadly, the western U.S. to better understand regional economic conditions and business outlooks.
Read More →
Advances in data and analytics are giving transit agencies new opportunities to refine maintenance practices, improve efficiency and make more informed decisions about asset performance.
Read More →
Today’s riders—and the communities you serve—expect more from public transit. While ADA compliance is required, leading transit agencies know that true accessibility also means delivering dignity, efficiency, and a better rider experience. This whitepaper reveals why forward thinking agencies nationwide choose the Low Floor Frontrunner as their first choice for ADA compliant vehicles—setting a new standard with passenger first design, faster boarding, improved safety, and unmatched operational performance.
Read More →