Report finds on-demand transportation can boost public transit usage
For the report, “On-Demand Transit Can Unlock Urban Mobility,” the BCG researchers analyzed four services in the U.S. and Germany.

For the report, “On-Demand Transit Can Unlock Urban Mobility,” the BCG researchers analyzed four services, including Arlington On-Demand.
Via

On-demand transportation programs offer an effective way for cities to maximize the value and ridership of existing transit systems, according to a new report by the Boston Consulting Group (BCG).
“Our study showed that on-demand transit services work,” researchers concluded in the study. “In the right regulatory context, with lower per-passenger subsidies than those provided to comparable public services, these initiatives can benefit passengers and cities alike. Their convenience and flexibility improve the user experience over fixed-route mass transit while bringing good jobs within reach of neighborhoods poorly served by the status quo. They also generate less congestion and pollution than solo passenger travel.”
For the report, “On-Demand Transit Can Unlock Urban Mobility,” the BCG researchers analyzed four services — Arlington On-Demand in Arlington, Texas; Via to Transit in Seattle; West Sacramento On-Demand in West Sacramento, Calif.; and BerlKönig in Berlin, Germany — all of which are Via partnerships, though Via did not sponsor the report.
During the year-long study, analysts evaluated a wide variety of factors to determine their final recommendation. They examined metrics like the quality and efficiency of the service, whether the transit network competed with or complemented existing public transportation, and if it decreased traffic congestion and pollution.
Findings of the study, include:
On-demand servicescomplement existing transit services: Researchers found that on-demand transit services can improve mass-transit usage when operators and local authorities work together. The report cited first and last mile services in Seattle, Los Angeles, and Arlington, Texas, where 27% of the trips have been to or from the regional commuter rail station.
On-demand servicescan help reduce pollution: Researchers found that on-demand transportation can help reduce greenhouse gas emissions, citing that West Sacramento and Arlington save an estimated 60 and 150 tons of CO2 emissions, respectively, by aggregating passengers into shared vehicles and eliminating solo trips, despite using gas-powered vans for the service.
On-demand servicescan help decrease congestion: Researchers found that on-demand services can help reduce vehicle miles travelled. In Arlington, for instance, the city’s service helped eliminate nearly 400,000 miles of travel that would have occurred if passengers drove alone because on-demand services pool passengers.
On-demand servicesincrease economic mobility: By improving and extending the reach of public transit and providing people a convenient and affordable way to travel, on-demand transit also helps connect people to jobs, healthcare, education, and civic activities.
To view the full report, click here.
More New Mobility

Biz Briefs: Montréal Debuts Nova Electric Buses and More
In this edition of Biz Briefs, we spotlight the latest developments shaping the future of mobility.
Read More →
6 Transit Management Lessons for Colleges and Universities Facing Seasonal Demand Swings
College transportation demand swings wildly throughout the year. Fleet strategies are starting to catch up.
Read More →METROspectives: CharterUP CEO Armir Harris on Modernizing Mobility
From digital transformation to evolving customer demands, CharterUP's CEO Armir Harris offers his perspective on the transportation industry's next chapter.
Read More →
Joshua Schank on Transportation Innovation, Risk, and the Future of Mobility
In this edition of METROspectives, Joshua Schank discusses lessons from launching LA Metro’s Office of Extraordinary Innovation, the challenges of advancing new mobility technologies, and much more.
Read More →Low-Floor vs. High-Floor Cutaway vs. Modified Van: How 3 Accessible Minibus Designs Compare
As transit demands evolve, so should your fleet. Download the whitepaper to see how the Low-Floor Frontrunner Minibus compares to traditional options.
Read More →Joshua Schank on Transportation Innovation, Risk, and the Future of Mobility
In this edition of METROspectives, the co-author of New Tricks for Old Bureaucracies, discusses lessons from launching LA Metro’s Office of Extraordinary Innovation, the challenges of advancing new mobility technologies, and much more.
Read More →
Biz Briefs: Foothill Gold Line Award, Matawan Contract, and More
From strategic partnerships to acquisitions and service expansions, the industry continues to evolve at a rapid pace. Find out all the latest here.
Read More →
Inside Look: EMBARK Expands Fare-Free Transit Program Through New Public-Private Partnership
The OKC transit agency says sponsorship helps subsidize the Third Friday Free initiative while reducing barriers for first-time riders and boosting ridership across buses, streetcars, and river cruises.
Read More →2026 METRO Buyer’s Guide & Directory
Searching for the right vehicles, technology, equipment, or services for your public transit or motorcoach operation? This industry guide brings together manufacturers and suppliers from across the transportation market — all in one place. Download it to connect with the companies that help agencies and operators improve mobility, enhance operations, and move their organizations forward.
Read More →
King County Test Heliox Chargers, Keolis Lands California Contract Top Biz Briefs
Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.
Read More →