RIPTA Launches Year-Long 'Drive Less RI' Challenge to Boost Transit Ridership
Powered by the new Drive Less RI app, the challenge encourages Rhode Islanders to walk, bike, carpool, vanpool, or take transit, and get rewarded for trips logged in the app.

As part of a year-long campaign, Drive Less RI will offer weekly and quarterly prize giveaways to users who log their green trips in the app.
Photo: RIPTA
Rhode Islanders can now participate in the Drive Less RI Challenge, a year-long initiative aimed at increasing bus ridership by encouraging residents to switch from single-occupancy car trips to more sustainable forms of travel.
Powered by the new Drive Less RI app, the challenge encourages Rhode Islanders to walk, bike, carpool, vanpool, or take transit, and get rewarded for trips logged in the app.
Drive Less RI
Drive Less RI is a trip-planning and logging app that allows users to earn rewards by recording their use of public transportation, carpooling, vanpooling, walking, and biking. The app is available for iOS and Android devices, as well as desktop users.
As part of a year-long campaign, Drive Less RI will offer weekly and quarterly prize giveaways to users who log their green trips in the app. By walking, biking, carpooling, vanpooling, or taking transit, users are automatically entered to win prizes ranging from gift cards redeemable at local retailers to larger quarterly giveaways designed to keep Rhode Islanders motivated throughout the year.
Participants do not have to give up driving altogether to join the challenge and make a difference. Swapping out a single-occupancy vehicle trip each week in favor of a greener mode of transit can reduce traffic congestion and lower carbon emissions — all while giving participants the chance to win weekly giveaways when they log their trips in the app, according to the agency.
The free Drive Less RI app makes it easy for users to track their trips, match with carpools, and view their environmental and financial impact, including the number of gallons of gas saved, CO₂ reduced, and money saved.
Helping New Riders
To help new riders, the Rhode Island Public Transit Authority (RIPTA)’s Bus Buddy program is available as well.
Bus Buddies are friendly RIPTA staff members who meet riders at their local bus stop and ride along with them, offering step-by-step guidance — from planning a trip and paying the fare to navigating transfers and knowing when to exit the bus. This free program makes it easier than ever for Rhode Islanders to start riding the bus with confidence and log their trips in the Drive Less RI app.
The Drive Less RI Challenge will continue through September 30, 2026, with ongoing events, social media engagement, and special promotions.
This challenge is funded by an allocation from RI’s proceeds from the Regional Greenhouse Gas Initiative program and distributed by the Executive Climate Change Coordinating Council pursuant to its FY2025 Spending Plan.
More New Mobility

ENC Unveils ZAVIR Medium-Duty Electric Shuttle
The new ZAVIR brand targets shuttle and paratransit operations with battery-electric and range-extended electric vehicle options.
Read More →
Public Transit Conference Returning to GFX in 2027, Call for Papers Now Open
The Call for Papers is now open, allowing transit agency professionals and industry experts to help shape the PTC educational program by submitting session ideas for consideration.
Read More →
Everett Transit, Community Transit Outline Consolidation Agreement
The proposed agreement calls for a 50% increase in bus service in Everett, a new microtransit zone, continued paratransit service, and the transfer of Everett Transit operations to Community Transit.
Read More →
What Multimodal Data Can Tell Transit Agencies About Rider Demand
See how bike-on-bus data is giving transit agencies new insight into rider demand, capacity constraints, and gaps in first- and last-mile connections.
Read More →
From Hardware to Digital Partner: Luminator Charts Its Next Chapter
CEO Magnus Friberg discusses Luminator’s shift toward becoming a digital partner, the growing importance of software and interoperability, and how AI can help agencies improve operations and passenger experience.
Read More →
Biz Briefs: Alstom Lands Canadian Contract, LYT to Supply California TSP, and More
In METRO's latest installment, we take a look at recent news from Complete Coach Works, Beep, FlixBus, and more partnerships making headlines across the transportation sector.
Read More →
CharterUP’s Armir Harris on Technology, AI, and the Future of Group Mobility
In a recent episode of METROspectives, CharterUP Founder/CEO Armir Harris discussed the company’s evolution from an online charter bus marketplace into a technology platform supporting public- and private-sector mobility and much more.
Read More →
Jacksonville’s NAVI Project Charts a New Course for Autonomous Public Transportation
Through its NAVI program, JTA is showing how autonomous vehicles, intelligent infrastructure, and coordinated operations can work together to deliver everyday public transportation.
Read More →
Biz Briefs: Luminator Marks Milestone and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
New Tricks for Old Bureaucracies: Joshua Schank on Making Transit Innovation Stick
Former LA Metro Chief Innovation Officer Joshua Schank discusses why good ideas aren't enough, how transit agencies can overcome resistance to change, and why today's challenges demand more innovation.
Read More →