METRO Magazine Logo
MenuMENU
SearchSEARCH

Moovit adds augmented reality to app to boost accessibility of transit

Developed based on user feedback, the app will display digital directions on top of real-world images and help point the way for users to easily get to their destination.

February 7, 2020
Moovit adds augmented reality to app to boost accessibility of transit

 

2 min to read


Mobility as a Service (MaaS) solutions company Moovit announced the beta release of Way Finder, a feature that leverages augmented reality (AR) to better locate stops and stations and increase users’ confidence while using public transit.

Developed based on user feedback, Moovit is using the power of AR to display digital directions on top of real-world images and help point the way for users to easily get to their destination.

Ad Loading...

Commuters that aren’t intuitive with directions may often find themselves walking the wrong way at first when navigating an unfamiliar place, like when exiting the subway. Many people simply find themselves at the wrong bus stop on the other side of the street.

Such was the case with a loyal Moovit user who left her feedback on a humorous Facebook page, garnering lots of attention: “A feature that I need for Moovit: Cross the street, stupid. This isn’t the right side.” Taking this feedback seriously during Moovit’s 24-hour hackathon, dubbed Moovithon, Moovit developers created the beginnings of Way Finder.

Now rolling out to iOS users around the globe, Way Finder places digital directions and signs on top of the camera view to make it even easier to locate correct bus stops, subway entrances, and overall extra guidance. Future capabilities include pointing users toward taxi pick-up points and shared scooter locations.

Using Way Finder is easy. Once a user inputs a destination and selects a Suggested Route, they then:

  • Tap on the “Navigate” button to start Live Directions

  • Tap on the blue Way Finder button

  • Hold the phone up to the surrounding environment and Way Finder will begin

Ad Loading...

In Way Finder mode, the top half of the screen displays icons, and signs overlaid on a live camera view, with left and right turn arrows to indicate direction. The bottom half of the screen shows where a user is on the map from a bird’s eye view. When the phone is faced down, the screen will switch to map view only.

Moovit utilizes several layers of guidance, empowering users to get to their destination with confidence and peace of mind. Once a user selects a route, they can click on “Navigate” to enter the Live Directions screen where they will be provided with step-by-step navigational instructions. Users can choose to turn on “Get off alerts,” to be notified before it’s time to get off at the bus or train stop. Now, with Way Finder, users will be able to better orient themselves when looking for their stop or station.

More Technology

An ABQ RIDE bus going through a Westmatic wash system.
Technologyby Staff and News ReportsMarch 16, 2026

Biz Briefs: Westmatic in Albuquerque, New Fare Payment Systems, and More

In METRO's latest installment, we take a look at the latest news from suppliers including Alstom, Modeshift, and more.

Read More →
Photo of a traffic signal
TechnologyMarch 16, 2026

AI Bus Lane Enforcement Boosts Safety, Reliability in West Hollywood

Traditionally, bus lane enforcement has relied on manual processes carried out by transit police or parking enforcement officers. While it may be effective in certain municipalities, this approach is resource-intensive and very difficult to sustain.

Read More →
A Coach USA vehicle wrapped for Newark International Airport service.
TechnologyMarch 11, 2026

Scaling Smart: How Fleet Operations Can Cut Downtime and Drive Growth

A phased approach to technology, in-house capabilities, and workforce investment is helping transportation leaders break the reactive cycle and build more resilient, revenue-focused operations.

Read More →
Ad Loading...
A Sound Transit Link light rail vehicle in a station
Technologyby Staff and News ReportsMarch 10, 2026

INIT Introduces Open Payments for Seattle’s ORCA Fare System

The landmark event empowers riders across six agencies in the Puget Sound region to tap-and-ride transit using a contactless credit or debit card or a mobile wallet.

Read More →
An MBTA paratransit vehicle.
Technologyby Staff and News ReportsMarch 9, 2026

METRO Opens Submissions for 2026 Innovative Solutions Awards

Now in its latest edition, the awards recognize forward-thinking solutions that improve safety, operational efficiency, sustainability, rider experience, and overall system performance.

Read More →
Cover photo for Biz Briefs dated March 6, 2026
Technologyby Staff and News ReportsMarch 6, 2026

Biz Briefs: Tolar Manufacturing Supports PSTA Spark Service and More

Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.

Read More →
Ad Loading...
Cover Photo for METROspectives with Timothy Menard
TechnologyMarch 5, 2026

How AI and Innovation Are Powering the Future with LYT’s Timothy Menard

Menard discusses how data-driven signal prioritization is improving efficiency, reliability, and ridership, while offering insight into the innovations driving the next generation of smart mobility. Together, they explore how technology and collaboration are paving the way for a more connected, sustainable future in transit.

Read More →
An NJ TRANSIT bus
Technologyby StaffMarch 4, 2026

NJ Transit Pilots AI-Powered Digital Bus Stop Signs

The pilot program showcases two companies’ technology at eight bus stops. The companies submitted their ideas through the Transit Tech Lab, which is backed by the Partnership Fund for New York City and provides an accelerated pathway for early to growth-stage companies to solve public transportation challenges for the largest transit agencies in North America.

Read More →
Cover photo for Biz Briefs
Technologyby Staff and News ReportsFebruary 26, 2026

Biz Briefs: Hitachi Rail in Philadelphia, Keolis in Nantucket, and More

Stay informed with these quick takes on the projects and companies driving progress across the transportation landscape.

Read More →
Ad Loading...
MBTA passengers at rail station
Technologyby StaffFebruary 24, 2026

Boston's MBTA Advancing Major Signal Modernization to Improve Red Line Reliability

To accomplish this work, the MBTA announced that four phases of temporary evening service changes will begin on February 28 and continue through April.

Read More →