ITS Usage Enhances Transit System Services
In this overview, find out how intelligent transportation systems are being employed to provide access to vehicle schedule updates, boost communications and allow users to pay for transit, tolls and parking with a single card.

University system offers real-time vehicle updates
In 2001, the Rutgers University campus in New Brunswick, N.J., embarked on a new transit project that equipped its fleet of 45 buses with GPS (global positioning system). Each day, the university-run transit system services 45,000 riders.
Because on-campus parking and traffic was becoming a significant challenge, the university felt that improving vehicle management through GPS would increase usage.
The university also wanted to extend GPS capabilities to include public access, says Rutgers’ Bob Spear. This was achieved through a Web-based application from Grey Island Systems, which Rutgers calls whereismybus.com.
As an Internet-based GPS/AVL (automated vehicle location), whereismybus.com allows students to log on to the Internet from any location, check the status of any bus on the system and receive detailed information on its location and estimated time of arrival. The Website operates in real-time, with updates provided every few seconds (or every 100 feet of movement of the vehicle).
The new system allows dispatch and management personnel to improve traffic flow and allocate resources according to demand. Any transit problems can be pinpointed immediately for faster remediation.
Rutgers supervisory staff is also better equipped to monitor and assess contractor performance on a day-to-day basis. In addition, as a Web-based solution that can be implemented over the existing network, there was no need to set up a new infrastructure with dedicated servers to maintain and manage the GPS system.
Smart card pays for tolls, transit and parking
The Orlando Regional Alliance for Next Generation Electronic Payment Systems (ORANGES) is a public/private partnership that allows the use of a single smart card to pay for services at selected locations of the Orlando-Orange County Expressway Authority’s toll road system, the Central Florida Regional Transportation Authority’s (LYNX) bus system and the City of Orlando’s parking garages. The project, managed by PBS&J, is a Federal Transit Administration field operational test funded through TEA 21.
The yearlong test was launched in August 2003. The common smart cards issued by each agency are being used to pay for services at the other partner agencies according to the customer’s travel and payment preferences.
“ORANGES provides a seamless payment system across various modes for our customers,” says Doug Jamison, LYNX project manager.
The ORANGES card carries electronic cash that is accepted at all three agencies, toll account information and the full range of prepaid seven-day and 30-day transit fare offerings.
In addition to the card-based payments, the project uniquely ties together card-based and account-based processing services. Each agency continues to manage its services independently while a central clearinghouse ensures that each agency receives payment for its respective services. Customers can log on to the ORANGES Website (CentsToBits.com) and view their transactions on a multi-modal Web statement.
Phoenix manages vehicles with centralized GPS system
The installation of an intelligent transportation system at City of Phoenix Public Transit is expected to provide new services and ease operations at the agency, according to Steve Brown, deputy public transit director.
Orbital Sciences’ transportation management systems division is supplying in-vehicle components as well as control center software for the agency’s new vehicle management system. A new operations control system is being constructed to manage all vehicles in the region from a single location.
The system will include real-time GPS tracking, smart mobile display terminals, a new two-way mobile radio system, pre-programmed fixed-route vehicle schedules and automatic voice annunciation both internally and externally of the vehicle. In addition, approximately 5% to 10% of the fleet will have automatic passenger counters.
The $21 million needed for the installation of this technology came from federal funds in the form of several grants.
Each week, 40 vehicles receive the ITS programs, resulting in 1,053 equipped vehicles by the August completion date. These vehicles include supervisory service trucks, fixed-route buses, paratransit and security vehicles.
Rail construction is slated to begin in the summer and will be located adjacent to the operations control center. The proximity is intended to make managing and monitoring the city’s public transportation services more convenient.
More Management

Utilimarc Launches SmartReplace to Optimize Fleet Replacement Decisions
AI-powered SmartReplace helps fleets prioritize vehicle replacements, model budget scenarios, and build more defensible long-term strategies.
Read More →
APTA Honors 2026 Award Winners, Hall of Fame Inductees at TRANSform & EXPO
Innovations in autonomous and zero-emission transportation, standout transit systems, and industry leadership took center stage among this year's honorees.
Read More →
7 Ways to Build a Better Transit Internship Program
Lessons from DRPA/PATCO’s approach to creating a meaningful internship experience—and developing the next generation of transportation professionals.
Read More →
Scenes from APTA TRANSform & EXPO 2026
Transit leaders, manufacturers, and industry professionals gathered in Chicago to explore new technologies, share ideas, and discuss the future of public transportation.
Read More →Building Stronger Leaders, More Resilient Transit Teams
Dr. Carol Parker Walsh discusses leadership development, employee retention, workplace culture, and preparing transit’s workforce for AI and automation.
Read More →
APTA 2026 TRANSform & EXPO Kicks Off in Chicago
After 45 years, APTA returns to Chicago with a focus on next-generation fleets, AI, connected transit networks, and the funding strategies shaping public transportation’s future.
Read More →
New York MTA Warns Federal Tariffs Could Add $1 Billion to Rolling Stock Costs
The agency said tariffs on specialized imported components could reduce the purchasing power of its $23 billion investment in new subway cars, railcars, and buses.
Read More →
From the Show Floor: What Happened at APTA TRANSform & EXPO 2026
See the latest product launches, partnerships, technology updates, and transit industry announcements from APTA TRANSform & EXPO in Chicago.
Read More →
How Valley Metro Is Balancing Transit Growth With the Rider Experience
The APTA award-winning agency is pairing rapid system expansion with investments in workforce, safety, technology, and the fundamentals of transit service.
Read More →
Bus Tech Talk: Keeping Transit Technicians Ahead of the Technology Curve
In this episode of Bus Tech Talk, Complete Coach Works’ Business Development Manager Mark Hollenbeck and METRO’s Executive Editor Alex Roman sit down with Obed Mejia, Senior Technical Trainer for Bus Maintenance, at LA Metro to discuss how rapidly evolving bus technology is changing the maintenance shop — and the skills technicians need to keep pace.
Read More →