Prevost featured in Canadian ad campaign
The ads illustrate how Prevost has been an integral part of that impact, by supplying coaches to the Oil Sands in Northern Alberta, in turn promoting motorcoach travel throughout the country.
Prevost is the star of a television and print ad campaign developed by the Canadian Association of Petroleum Producers.
The association, which represents member companies that produce over 90% of Canada’s natural gas and crude oil, including Canada’s Oil Sands Producers, created the campaign to showcase the positive economic impact their industry has on the nation, including the transportation industry.
The ads illustrate how Prevost has been an integral part of that impact, by supplying coaches to the Oil Sands in Northern Alberta, in turn promoting motorcoach travel throughout the country.
The use of Prevost motorcoaches in Alberta allows Canada’s Oil Sands Producers to utilize the most environmentally friendly method for transporting their employees.
The television ad campaign continues across Canada over a six week period, with more than 1,600 placements during that period, including during the recent Stanley Cup games.
The television ad can be viewed here.
More Motorcoach
Biz Briefs: OCTA Taps Clean Energy for Hydrogen Station, Stadler to Supply Via Rail Vehicles, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
CharterUP Expands Into New Mobility and Autonomous Transportation
Vice President of New Mobility Stephen Joos discusses how CharterUP is leveraging its nationwide transportation network, technology platform, and autonomous vehicle partnerships to expand into workforce mobility, campus shuttles, and transit solutions.
Read More →
Biz Briefs: STV teams with Amtrak, Motorcoach Operators Boost Fleet and Land Contracts, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
EPA Proposal to Ease Diesel Emissions Compliance Could Improve Reliability for Motorcoach Operators
The EPA is proposing to remove DEF-related engine derates for new heavy-duty diesel vehicles, a change bus operators say would improve safety and reliability while sparking debate over the future of emissions enforcement.
Read More →
Minnesota's Rustad Tours Takes Delivery of New MCI Motorcoach
The latest addition represents Rustad Tours’ 17th new MCI coach, marking more than four decades of partnership between the two companies.
Read More →
Biz Briefs: Endera Delivers to California, Safety Vision Teams with San Antonio's VIA, and More
From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.
Read More →
Modernizing Mobility with CharterUP CEO Armir Harris
From digital transformation to evolving customer demands, CharterUP's Armir Harris offers his perspective on the transportation industry's next chapter.
Read More →
Bipartisan BUSES Act Seeks Changes to New York City's Bus Idling Enforcement Program
Backed by motorcoach operators, the legislation seeks to balance emissions goals with passenger safety by allowing limited idling for inspections, accessibility needs and extreme weather conditions.
Read More →
METROspectives: CharterUP CEO Armir Harris on Modernizing Mobility
From digital transformation to evolving customer demands, CharterUP's CEO Armir Harris offers his perspective on the transportation industry's next chapter.
Read More →
Reinventing Fleet Maintenance with Real-time Visibility and AI
Transit leaders need to know what needs fixing, where to look, who is responsible, when work is completed, and what it costs without having to chase information across disconnected systems.
Read More →