METRO Magazine Logo
MenuMENU
SearchSEARCH

NJ TRANSIT Launches 'Know Your ABCs' Campaign

The program encourages customers to be familiar with their “alternates, backups and contingencies” should there be a disruption to their usual mode of travel.

NJ TRANSIT Launches 'Know Your ABCs' Campaign

NJ TRANSIT is encouraging customers to visit njtransit.com/abc for resources to guide them through finding their alternatives, backups, and contingencies.

Photo: NJ TRANSIT

1 min to read


NJ TRANSIT is launching a campaign entitled “Know Your ABCs,” which encourages customers to be familiar with their “alternates, backups and contingencies” should there be a disruption to their usual mode of travel.

For example, if a customer normally takes the train from Penn Station New York to New Jersey, they are encouraged to also know which bus routes from the Port Authority Bus Terminal in New York could be an alternative to, or near, their home station.

Ad Loading...

“While, thankfully, major service disruptions are an infrequent occurrence, NJ TRANSIT’s ‘Know Your ABCs’ campaign empowers customers to proactively navigate an unplanned disruption to their commute,” said NJ TRANSIT President & CEO Kevin S. Corbett. “We want our customers to be familiar with all of the alternatives that New Jersey’s extensive transportation network offers.”

NJ TRANSIT’s ABCs

The “Know Your ABC’s” campaign was announced at a recent NJ TRANSIT board meeting. The agency is encouraging customers to visit njtransit.com/abc for resources to guide them through finding their alternatives, backups, and contingencies.

Customers will see messaging on posters and signs onboard buses and trains and inside stations, as well as on social media, encouraging them to “Know Your ABCs.”

More Management

Railby StaffFebruary 2, 2026

Chicago Region Transit Ridership Grows in 2025

The region’s fixed-route system finished out the year with a total of 373.5 million rides. Adding 12.3 million rides over 2024 represents an increase that is equal to the annual transit ridership of Kansas City.

Read More →
New Mobilityby StaffJanuary 30, 2026

Chicago's Pace Expands VanGo Mobility Program

The service is a flexible, reservation-based transit service designed to close the first- and last-mile gaps and connect riders to employment for just $5 per day.

Read More →
A blue and white graphic with text reading "Foothill Gold Line: Design Contract Award & 2026 Board Leadership."
Managementby StaffJanuary 30, 2026

Foothill Gold Line Board Awards Claremont Extension Design Contract to Parsons, Maintains Board Leadership for 2026

Parsons wins the $60M Claremont Extension design contract as the Foothill Gold Line board reaffirms leadership during a pivotal project phase.

Read More →
Ad Loading...
Technologyby StaffJanuary 29, 2026

Houston METRO Introduces RideMETRO Fare System

The upgraded system, which went live earlier this month, supports METRO’s METRONow vision to enhance the customer experience, improve service reliability, and strengthen long-term regional mobility.

Read More →
Managementby StaffJanuary 29, 2026

Valley Metro Sees Strong Ridership Growth in 2025

The agency ranked top five among mid-sized U.S. transit systems, defined as agencies with 15 million to 50 million annual trips.

Read More →
A b2x rewards logo and graphic reading "Read. Learn. Earn."
Managementby StaffJanuary 29, 2026

Bobit Business Media Launches B2X Rewards to Engage Transit Industry Professionals

The new program rewards B2B audience readers for engaging with trusted content and suppliers, earning them points toward events, travel, and more.

Read More →
Ad Loading...
Busby StaffJanuary 29, 2026

Subway Customer Satisfaction Reaches Record High, New York MTA Says

The subway system saw increases across all key metrics, with 62% of subway riders reporting they feel satisfied with the system overall.

Read More →
Busby StaffJanuary 28, 2026

New Orleans RTA Reaches Agreement with ATU

The agreement provides competitive wages and reflects strong labor-management collaboration, positive working relationships, and a shared commitment to building a world-class transit system for the community, said RTA CEO Lona Edwards Hankins.

Read More →
Managementby StaffJanuary 27, 2026

Keolis Retains Virginia Railway Express Contract

The new contract for Keolis and VRE will commence in July 2026, with the potential to expand to 15 years.

Read More →
Ad Loading...
Busby StaffJanuary 27, 2026

California's OCTA Advances 2026 Initiatives Centered on Balance and Sustainability

The priorities are outlined in the 2026 Board and CEO Initiatives and Action Plan, which serves as a roadmap to guide the agency’s work throughout the year and ensure continued progress and accountability on voter-approved transportation investments and essential mobility services.

Read More →