METRO Magazine Logo
MenuMENU
SearchSEARCH

Sound Transit website revamped with the customer focus

New design offers improved mobile access, bolder visuals and speedy navigation.

November 16, 2018
Sound Transit website revamped with the customer focus

Sound Transit has launched a redesigned website with features that make it easier for people to plan their train and bus trips throughout the region and find information about system expansion projects. Photo: Sound Transit screenshot

2 min to read


Sound Transit has launched a redesigned website with features that make it easier for people to plan their train and bus trips throughout the region and find information about system expansion projects. Photo: Sound Transit screenshot

Sound Transit has launched a redesigned website with features that make it easier for people to plan their train and bus trips throughout the region and find information about system expansion projects.

Since 2011, Sound Transit has offered a mobile site and a desktop site. The agency also created a third, stand-alone site to inform the public about the Sound Transit 3-funded projects. This redesign has replaced those channels with a single responsive website — meaning all the information is readily available, regardless of the device being used.

A user-centered approach informed the design and development of the new site, including prototyping and user testing. As a result, all web content, including system expansion information, is now easy to access on a mobile phone, tablet or computer. This change will benefit the more than 77% of site visitors who use a mobile device to view soundtransit.org. In addition, the redesign was an opportunity to review and refresh all content to ensure information is up-to-date.

Improvements include:

Ad Loading...
  •     Previous searches in the trip planner show up as the user types in the search bar.

  •     Trip plans and real-time arrival information can be printed and emailed.

  •     Service alerts appear in trip plan, real-time arrival and schedule results.

  •     Improved site navigation makes content easier to access.

  •     Better connections between pages means information can be readily cross-referenced.

Ad Loading...
  •     A system expansion map provides quick access to project summaries and links to learn more.

  •     Access is improved to online current and archived documents.

Customers are encouraged to provide feedback on the new site. Visitors can offer ideas and comments by clicking on the “give feedback” link on the site.

“We want to hear from our users to determine how successful we were in making the site easy to use and in providing quick access to valuable information,” said Sound Transit Executive Director of Communications Craig Davison. “We’ll prioritize adjustments based on what we learn. We also want to collect ideas for future improvement.”

The new site will continue to undergo a series of improvement and enhancements over the coming months. In addition, in 2019 Sound Transit will undertake a comprehensive look at all the rider tools on the site (trip planner, schedules and real time) to begin planning for future improvements.

More Management

Cover of a Strada 360 guide titled "Turn Transit Data Into Action: How to solve common transit agency pain points with connected technology." The cover features a blurred transit bus, a gray grid background with orange accents, and text describing how connected technology helps transit agencies improve visibility, operational efficiency, maintenance, scheduling, and data-driven decision-making. An orange callout highlights the challenges facing today's transit landscape.
SponsoredAugust 2, 2026

Turn Transit Data Into Action

Discover how leading agencies are using connected technology to gain real-time visibility across operations, improve service reliability, and reduce disruptions.

Read More →
An aerial image of SMU/Mockingbird Station with text reading "Transit-Oriented Development. Your Questions, Explained."
Managementby Elora HaynesAugust 1, 2026

What Transit-Oriented Development Means for the Future of Public Transportation

Once viewed primarily as transit operators, agencies are now leveraging land, partnerships, and long-term planning to boost ridership, expand housing, and strengthen communities.

Read More →
A graphic with an image of railroad track in the background and text reading: "$22 Million for Transit Innovation, Updates to High-Speed Rail Rules."
Managementby Staff and News ReportsJuly 31, 2026

USDOT Announces $22 Million for Transit Innovation, Updates High-Speed Rail Rules

New federal transit funding will support safety, accessibility, and technology projects as updated rail regulations establish new noise standards for high-speed trains.

Read More →
Ad Loading...
A blue graphic with text reading "TCC Unveils Case Studies Ahead of Federal Funding Deadline."
Managementby Elora HaynesJuly 29, 2026

Transportation Construction Coalition Unveils Infrastructure Case Studies Ahead of Federal Funding Deadline

The coalition noted the next surface transportation bill should provide sustained investment in highways and public transit to strengthen freight movement, improve safety, and support economic growth.

Read More →
Fred Ferguson, President/CEO of the American Bus Association
Managementby Alex RomanJuly 29, 2026

People Movement: American Bus Association Extends Ferguson and More

METRO’s People Movement highlights the latest leadership changes, promotions, and personnel news across the public transit, motorcoach, and people mobility sectors.

Read More →
Driving Change: Award Winners Redefine Industry Standards
Technologyby Staff and News ReportsJuly 29, 2026

METRO Magazine Announces 2026 Innovative Solutions Awards Winners

Projects Recognized for Advancing Mobility Through Technology, Accessibility, Workforce Innovation, and Operational Excellence

Read More →
Ad Loading...
 An MBTA bus
Managementby StaffJuly 28, 2026

MBTA Rolls Out Pilot Programs to Cut Costs, Simplify Travel

Three new fare pilots — including unlimited two-hour transfers, reduced express bus fares, and free transit for eligible seniors — will launch this fall as Massachusetts extends popular commuter rail discounts through November.

Read More →
A public transit bus at a pedestrian crosswalk with text reading "Federal Transit Administration Makes $610 Million Available for Bus Projects."
Managementby StaffJuly 27, 2026

FTA Opens $610 Million Funding Opportunity for Bus Infrastructure Projects

The latest Notice of Funding Opportunity provides transit agencies with funding for bus facilities, fleet modernization, and low- and no-emission vehicles, with applications due September 21.

Read More →
A photo of an Amtrak train with a logo
Managementby Alex RomanJuly 24, 2026

Biz Briefs: STV teams with Amtrak, Motorcoach Operators Boost Fleet and Land Contracts, and More

From manufacturers and suppliers to transit agencies and motorcoach operators, these updates offer a snapshot of the projects, partnerships and business moves driving the industry forward.

Read More →
Ad Loading...
MBTA rail platform with people walking by.
Managementby Elora HaynesJuly 23, 2026

Massachusetts Approves $530M to Strengthen MBTA Operations, Infrastructure

The funding package targets operating stability, capital improvements, and fare affordability, offering a model for agencies navigating long-term funding challenges.

Read More →