How Digital Signage is Reshaping the Traveler Experience at Transportation Hubs
TTC Upgrades Real-Time Signage to Improve Rider Experience
New onboard displays and stop-level screens aim to make transit easier to navigate, especially during disruptions and major events.

The redesigned next-stop screens provide customers with real-time information, including estimated arrival times at upcoming stops and terminals, as well as live subway service alerts.
TTC
For transit riders, information can be just as important as service. The TTC (Toronto Transit Commission) is launching a major upgrade to how customers get service information, introducing clearer, more accessible real-time displays on buses and piloting new digital screens at stops across the city.
The improvements are designed to “make it easier for customers to plan trips, understand delays, and move confidently through the transit system,” especially during peak summer travel and ahead of Toronto hosting the FIFA World Cup 2026.
“As we prepare to welcome the world to Toronto during the FIFA World Cup this summer, it's especially important that we make sure that visitors and newcomers, who may be less familiar with the city, can easily navigate our transit system,” Mayor Olivia Chow said. “Improvements like these will help everyone move through the city with confidence.”
TTC CEO Mandeep S. Lali said the projects reflect a shift toward more customer-focused, real-time service information.
“Our customers consistently tell us that clear, reliable information is one of the most important parts of a good transit experience,” Lali said. “These upgrades make it easier to navigate the TTC, especially during service disruptions or when traveling on unfamiliar routes.”
Real-Time Information, From Bus to Bus Stop
According to a release, more than 240 buses are already displaying redesigned next-stop screens that provide customers with real-time information, including estimated arrival times at upcoming stops and terminals, as well as live subway service alerts. The TTC will expand the upgrade to all 1,153 buses equipped with digital displays over the coming months.
In addition, the TTC will pilot new real-time information screens at bus and streetcar stops this summer. The six‑month pilot will see 75 screens installed at busy stops and outside select stations, giving customers arrival times, service updates, and disruption notices before their vehicle arrives.
The new stop screens use e-Paper technology that is easy to read in direct sunlight and low-light conditions, with high-contrast displays and audio announcements for customers who rely on auditory information. Because the units are solar- or battery-powered, durable, and compact, they can be installed at stops without access to electricity.
More information about this pilot will be shared ahead of its launch this summer.
More Management

LA Metro Ridership Continues Growth as Rail Gains Accelerate
New rail connections and major events help drive continued ridership gains, with Metro recording its eighth consecutive month of year-over-year rail growth.
Read More →
TransDASH Summit Focuses on Measuring What Matters in Transit
Transit agencies unveil a national performance platform designed to benchmark customer experience, safety, community value, and other outcomes.
Read More →
Jacksonville’s NAVI Project Charts a New Course for Autonomous Public Transportation
Through its NAVI program, JTA is showing how autonomous vehicles, intelligent infrastructure, and coordinated operations can work together to deliver everyday public transportation.
Read More →
FRA Announces $5.3B in Rail Investments, Including $2B for Amtrak
Funding will support grade-crossing improvements, infrastructure upgrades, and new Amtrak equipment in 23 states.
Read More →
Finding the ‘Happy Medium’: Optimizing Maintenance Without Sacrificing Reliability
The key to maintenance optimization isn’t doing less work—it’s doing the right work at the right time on the right assets.
Read More →
People Movement: MARTA Drops Interim Tag on GM/CEO Hunt and More
In this edition, METRO covers recent appointments and announcements at the FMCSA, HDR, SilverRide, and more, showcasing the individuals helping to shape the future of transportation.
Read More →
VIA Metropolitan Transit Reports 2 Million More Passenger Trips as Better Bus Plan Gains Momentum
San Antonio's transit agency said accelerated service improvements are driving ridership growth, offering another example of how increased frequency and workforce investments can translate into stronger transit performance.
Read More →
ABAF Study Reveals Growing Insurance Crisis for Motorcoach Operators
Preliminary findings show 98% of operators faced premium increases over the past five years, while shrinking insurer participation is putting added pressure on businesses and customers.
Read More →
PSTA Modernizes Workforce Management with Digital Bidding System
The award-winning Workforce Transit Modernization project replaced paper bidding with a transparent digital platform, cutting administrative effort while improving access for operators.
Read More →
Chicago to Host Public Transportation's Biggest Gathering at APTA TRANSform & EXPO 2026
North America’s largest public transportation gathering returns to Chicago, connecting transit decision-makers with the technologies, ideas, and partnerships driving the industry forward.
Read More →