On the latest episode of METROspectives, Nicole Recker, VP of mobility services and administration at Texas’ Denton County Transportation Authority, and Tom Ryden, senior project manager for Lockwood, Andrews, and Newnam Inc., join METRO Magazine Managing Editor Alex Roman.

Recker and Ryden discuss the long and short-term implications for transit caused by the pandemic, how branding and messaging will play a part in ridership returning, how the current pandemic is impacting future operational planning, funding, and much more.